If you’ve ever implemented an email marketing campaign or a cold email outreach strategy, you understand the nuances of these approaches. We going to talk about Gmass Features and Gmass Pricing.
Sending personalized Bulk emails have become much easier with these mail merge software.
If you’re a small-business owner, email is a must-have channel within your marketing strategy.
As a small business owner with a tight schedule, you need an email marketing tool which is effective and easy-to-use and targets existing and prospective customers.
All these extensions and add-ons have become necessary for the efficient functioning of the business — GMass being one of them.
Gmass is one of the chrome extensions which allows marketers to send personalized bulk emails. This entire process is a matter off few clicks.
Today hundreds of thousands of people use Gmass in order to connect with their audience.
If you wish to know more about this then continue reading this article.
What exactly is Gmass and Is Gmass Pricing is high or low?
GMass is a Google Chrome extension that allows you to send marketing campaigns from your personal Gmail or Google Workspace.
What you basically have to do is create a list of contact names, email addresses, and other fields, thereby creating a mail merge for Gmail.
With the help of GMass, users import subscribers from Google Sheets, then use fields to personalize content to the individual recipient.
You can also follow up on cold emails by sending an automated sequence based on each recipient’s behavior.
You can even A/B test various email templates to dial in the most effective messaging.
In order to help grow and understand your distribution list, you can take advantage of email tracking and analytics.
On your dashboard, you can see your open rate and click rate, as well as how many emails bounced or caused recipients to unsubscribe from your email list.
When you install Gmass, a new set of icons appears in your Gmail interface.
Behind the scenes, the GMass extension draws information about who to include in the mail merge directly from Google Sheets, where your contact list is stored.
You can also send emails directly from Gmail, by copy pasting your email list in the recipients field.
Gmass also offers side products, this includes a free email warmup tool, a spam tester or an email verification service.
GMass’ comprehensive array of features contributed to its success on the market for mail merge with Gmail – though GMass’s pricing can make it a really expensive option.
Features of Gmass
- Gmass allows you to mail merge in Gmail with data from Google Sheets.
- You can even send personalized mass emails based on name, email address, and any available columns in Google Sheets.
- You can Schedule mass emails accordingly, whether you want to send immediately or you want to send it later on.
- Gmass enables you to track email engagement rates, such as opens and clicks.
- You can keep a track of a list of activities and send follow-up emails to people that opened, clicked, or replied to a previous campaign, or to those that did NOT open, click, or reply.
- It allows you to connect to an external SMTP service like Sendgrid.
- Gmass lets you create recipient lists based on search results in Gmail.
- You can even send emails as replies to the last conversation you had with each recipient.
Steps to use Gmass
To get started using GMass, you’ll need to have an existing Gmail account (business or personal). Then you’ll need to visit www.GMass.co and follow this tutorial:
- Download the Chrome extension
- Open up your Google account and give GMass permission to view and manage your mail.
- Click the red Google Sheets icon near the top right corner of your screen. This will open Google Sheets within Google Drive, where you can create a list of contact names, email addresses, and other fields, thereby creating a mail merge for Gmail.
- Create your first email campaign. Write the subject line and body of the email
- Decide whether you want to track open or click by leaving those boxes checked. Then press the send button or schedule your email for later.
- Customize your message by using personalized fields (like name or job title).
- Gmass offers marketing automation by allowing you to schedule a series of emails, rather than one, stand-alone message. You can automate future messages by emailing various replies based on multiple triggers (opens, replies, clicks, or no responses).
Devices supported by Gmass
Languages supported by Gmass
Gmass Pricing Model
- Monthly payment
- Annual Subscription
Scale of business
- Small Business
- Large Enterprises
- Medium Business
Standard, Premium, and Enterprise:- Gmass Pricing offers three main pricing options.
The standard package ($19.95/month).
The Premium Package ($29.95/month).
The Enterprise Package ($49.95/month).
However, also depend on whether you’re paying as an individual, a team, and the team’s size.
For example, the premium plan can cost you $29.95/month for individuals and $125/month for a group of five users.
Is Gmass Pricing Expensive and How does using Gmass benefit you ?
Gmass gives a lot of benefit, its price is quite expensive but to other alternative gmass it has 1 to 2 different, however Gmass benefit is much more.
With the help of Gmass, you can save a lot of time and effort. You can give in more time to your business and be efficient.
The automating feature saves you a lot of time and their ready-to-use templates eases your work
A few of the benefits of Gmass of have been enlisted below to give you a better overview:
Easy Email Composition
With the help of Gmass, creating a visually appealing email has become quite easy. You can compose your message as you would any other and make it more engaging with inline images. You can attach documents and other files as well when you need to.
Because of this, you will have to no longer tackle more technical email builders. As such, you can work faster since you are working with an interface with which you are familiar.
Accessible Email Lists
GMass can integrate with Google Sheets, which means you can upload your email lists to the solution with ease. All the other required fields are also filled in automatically, as long as they are available in your file.
Other than that, GMass can create email lists based on your previous campaigns. This saves you the trouble and time of having to add recipients to your campaign one by one over again. And you can get in touch with your audiences in a more rapid manner.
The automation feature of Gmass allows it to send follow-up messages, for instance, When people have not replied to your emails, GMass goes into autopilot mode and sends them follow-up messages. It continues doing so until recipients finally respond to or at least open your email. With this, you can increase your
Emails as Replies
GMass has an email as a reply tool that enables you to send emails in bulk as responses to previous messages and make them look like you wrote them for the recipient especially.
This way, you can boost your chances of receiving an answer.
Enhanced Distribution Technology
Gmail limits its mass sending to less than 500 people only. If you need to send your campaign to more than that number, GMass can offer assistance. The solution has an enhanced distribution technology that lets it break the sending limits. It also makes sure not to violate the email service’s rules by sending them in a span of several days.
Is it safe to use Gmass?
GMass has become an incredibly popular marketing and sales tool. Thousands of people use the platform every day.
However, to some, this tool might seem suspicious. After all, the concept of using a Chrome extension for mass emailing in Gmail might seem unusual to say the least.
GMass takes data privacy extremely seriously and the tool has been even verified by Gmail.
Now, Lets learn how Gmass ensures the safety and security of its users.
How GMass handles your data
At a really basic level, GMass transfers data, to and from your Gmail account. This process is done secularly through SSL to ensure that the data can’t be stolen by hackers.
GMass stores the emails you reach out to in a database. This is done in order to track your outreach performance and record stats such as opens and clicks. However, GMass only stores the email addresses of your recipients and not the contents of your emails.
GMass doesn’t share any email data with third parties. The database is secured by two layers of firewalls making it extremely well protected.
Approval by Gmail
GMass became available as an official Gmail Add-on in 2018. The Gmail add-on itself doesn’t give you any extra security. ven that Google takes Gmail addon’s approval extremely seriously for the protection of its users, GMass’s verification by Google attests to the tool’s safety and good reputation.
Who uses Gmass?
Gmass is the perfect solution for the following people:
As the are always on the lookout for new opportunities through cold outreach, without a tool like Gmass, it would be tedious and impossible to reach out to multiple prospects. With Gmass, you can schedule, follow up and send mass cold emails to fill your client base.
Small business owners can use Gmass to send mass emails, automate follow-up campaigns, build lists and test different sequences of emails.
The schedule feature help small enterprises to build relationships with customers.
GMass allows recruiters to send the same email to all candidates on their list at once. This helps them to save a lot of time which they can invest on the important things.
Alternatives to Gmass
Now we will look at few of the alternative mail merge tools that you can use as an email marketing solution.
Minute mailer is an intuitive digital marketing tool that is easy to use and contains responsive templates as standard. Its simple User Interface makes this tool the perfect mail-merge tool for anybody who does not have enough expertise.
It also includes inbuilt content calendars along with click-through tracking and statistics.
This alternative tool to Gmass is best suitable for small business and startups, content creators and social media managers. Its pricing starts at $10 per month, which is cheaper than Gmass.
Grade My Email
GradeMyEmail is a free alternative to Gmass that you can use to grade your campaigns against metrics like relevancy, blocklist and authentication.
This free online tool is powered by Nectore’s AI-based algorithms that help capture more than a hundred email metrics to bring insights necessary for improved email delivery.
You can subscribe to a weekly domain that is free of cost. GradeMyEmail has premium memberships as well, starting at $12.55.
This tool is best suited for marketers to analyse and plan email campaigns according to customer response.
Mailchimp’s all-in-one Marketing Platform helps small businesses market smarter so you can grow faster. As the backbone for your customer relationships, they provide AI-powered, user-friendly tools anyone can use to be successful.
Mailchimp has a free subscription as well that includes all the basic features.
It has a free version that you can use as a trial and send up to 2000 emails per month. However, its paid plans are more expensive than other email marketing tools, starting at $15 per month. This standard plan does not include all the features.
This tool will be useful for any online business. Besides, e-commerce markets can use it to generate leads and turn them into customers.
Polymail Sequences is the easiest, most effective way to automate your team’s email outreach and connect with more prospects.
Polymail’s subscription is priced at $10/month, which is cheaper than Gmass. There is also a free version of this marketing tool.
This intuitive mail merge tool is best suitable for entrepreneurs, sales teams, client teams, BD teams and other public relations teams.
Gmass is quite popular and effective, however, Gmass Pricing it could be a little bit expensive so we have provided you with its alternatives as well.
It may be hard for you to decide which one to go with as everybody has different requirements and should choose their mail merge tool accordingly.
Almost all of these tools offer a free trial. You can try any of the tools you like, and if you are satisfied, you can buy its premium subscription.
As Gmass is extremely strict about data protection, and the fact that Gmail has verified GMass, its safe to say that GMass is perfectly safe to use.
However, if you still have reservations about GMass or Gmass Pricing, there are alternatives to this tool.
Creating effective mass email campaigns is both an art and a science.
As you work on different campaigns, you will find that you need to go through a lot of trial and error before you figure out which ones are the most effective.
So, which mail marketing tool have you decided to use for your business. Let us know in the comments below! We would love to hear your thoughts.